AmaWaterways Unveils New France Course for Travel Advisors

Image: The AmaDolce in Bordeaux, France. (Photo Credit: AmaWaterways)
Image: The AmaDolce in Bordeaux, France. (Photo Credit: AmaWaterways)
Sarah Kuta
by Sarah Kuta
Last updated: 2:15 PM ET, Thu January 16, 2025

AmaWaterways is launching a new educational offering for travel advisors focused on its river cruises in France.

The interactive online course will offer in-depth information about the company’s sailings the Saône, Rhône and Seine rivers, as well as their tributaries. AmaWaterways has four ships sailing in France: AmaDante, AmaDolce, AmaLyra and AmaKristina.

Travel advisors who complete this and other courses can earn rewards, like reduced FAM rates. Advisors who book an AmaWaterways sailing within 90 days of completing the course will also receive a $50 gift card. 

“Providing valuable resources to support our travel advisor partners and help them grow their river cruise business remains a major focus for AmaWaterways,’’ says Alex Pinelo, senior vice president of sales for AmaWaterways. “France consistently ranks as one of the world’s top travel destinations, known for its captivating culture, exquisite cuisine and rich history. We are confident this new module will allow our partners to grow their sales through a deeper understanding of the unique river cruise experience we offer our guests.”

The AmaAcademy, which is part of AmaWaterways’ travel advisor portal, now includes five total courses:

  • AmaWaterways, Heart of the River
  • The Danube River with AmaWaterways
  • Group Business with AmaWaterways
  • The Rhine, Main and Moselle Rivers with AmaWaterways 
  • The Rivers of France 


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CEO of Zenbiz Travel, LLC

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